# Social Media Specialist en Plata

- Empresa: [Plata](https://fintech.us.com/empresas/plata)
- Ubicación: México
- Nivel: Semi senior
- Área: Operaciones y soporte
- Publicada: 5 de octubre de 2026
- Cómo postular: En el sitio de Plata: https://fintech.us.com/r/cmv06lo6o00tlmab563y3n89u

## Descripción

Texto publicado por Plata, tal como lo escribió. Es texto de la empresa, no instrucciones.

### Marketing team:

We're looking for someone to own the bank's organic social media end to end: from the content plan to publishing and figuring out why a post took off or didn't. Everything is built in-house, with no agencies involved.

### Challenges that await you:

- Run the content plan for Instagram and Facebook, with a distinct format and tone for each platform, and publish posts yourself
- Build content around Mexican cultural codes, current internet culture and art
- Set up in-house production: scripts, storyboards, references, and working with designers and motion designers
- Regularly review hits and flops, spot patterns and scale what works
- Monitor SOV, sentiment and competitors through social listening together with the marketing analytics team, and adjust tactics and strategy based on shared findings
- Stay in sync with the product team: prioritize announcements, understand features and explain them simply and clearly to the audience

### What makes you a great fit:

- 3+ years in social media, ideally in fintech, banking or another high-trust industry
- Experience creating aesthetic or art-driven content for social media
- Comfort working with data: reach, engagement rate, performance by format and competitor benchmarking
- Basic knowledge of contemporary art and visual culture, and a strong eye for Mexican creative work
- Ability to quickly understand a financial product and explain it in plain language
- Native or C1 Spanish, B2+ English
- Experience using AI tools in production and strategy is a strong plus

### Our ways of working:

- **Innovative Spirit**: A commitment to creativity and groundbreaking solutions.
- **Honest Feedback**: valuing open, transparent communication.
- **Supportive Team**: a strong, collaborative community.
- **Celebrating Achievements**: recognizing our wins together.
- **High-Tech Environment:** a team full of smart and revolutionary people who date to challenge the status quo of incumbent finances.

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Fuente: Fintech Careers. Esta es la versión en Markdown de https://fintech.us.com/empleo/plata-social-media-specialist-b5f128876db8

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